Are you not satisfied with your current work as a graphic designer? If that is the case, then you should take your talents elsewhere and leave the current workplace. At the same time, you can manage certain gigs without quitting regular work, especially if your goal is to add an extra bit of income. Here are some suggestions for how you can make money as a graphic designer online.
Suggestion #1 – Print on Demand
A print on demand store can be a fun venture to consider. You can sell custom-made merchandise and put original designs you created yourself. Services like Printify simplify the process because you can develop a business of custom t-shirt printing with no minimum order requirements. In other words, there is no need to worry about the inventory you may not sell.
Since you have a graphic design background, coming up with design ideas should not be a problem. Offering something interesting and unique will be the selling point. As for marketing, if you do not have the necessary knowledge, hiring freelancers who can manage SEO or social media campaigns is an option.
Do not limit yourself to just selling t-shirts. When you feel like there is an opportunity to scale the store, do not hesitate and go for it. There is a demand for other custom-made products, such as stickers, hoodies, phone cases, and face masks.
Suggestion #2 – Social Media Content
Social media management is not just about responding to the audience’s comments on posts. There are other ways for brands to improve their social media presence, and that is through visual content.
The most recent digital marketing strategies often revolve around videos and infographics. An average person has an easier time processing visual information than just plain text. Video editing is a bit difficult and takes time to master, but creating infographics should not be that much of an issue for a graphic designer.
You can create templates that need some adjustments to make them original and reusable. It can even create a sense of familiarity among followers. Get in touch with brands and show them what you can design. If you have the necessary qualifications, you can expect to get more social media content creator job offers than you can handle.
Suggestion #3 – Logos and Banners
There are people who are trying their luck in the world of online business. And since brands need to stand out to separate themselves from the competition, it is important to have elements like memorable and unique logos.
Similar to logos, banners for social media and other marketing campaigns are in demand as well. Take Twitter, for example. A brand usually uses their logo as a profile picture, but there should also be a background photo. A banner sounds like a solid option for Twitter’s background.
You can find gigs for logo and banner designs on relevant social media groups, forums, online job boards, or freelancer platforms, such as Fiverr and UpWork.
Suggestion #4 – Book Covers
Writers do not have to deal with traditional publishing agencies. Thanks to Amazon’s self-publishing program, you can avoid rejections from an agency and put your book on Amazon for everyone to see.
Given how popular e-books have become, there is also a higher demand for book covers. After all, a book’s cover is what a potential reader sees first, and if the cover fails to grab the attention, selling a book will be hard. It is easier if you are an established author, but newcomers need to put as much effort into their marketing as they can. [READ: How Much do OHS Consultants Make?]
You can be of great use by designing eye-catching book covers. And working with a few authors that self-publish on Amazon regularly should be plenty to have a steady demand for new covers to design.
Suggestion #5 – Photo Editing
Ecommerce stores need quality product pictures. And there are few instances when an original version of a photo is satisfying, even if a photographer took it using a professional camera.
Photo-editing software like Photoshop lets you manipulate digital images by adding necessary corrections, zooming in and out, or cropping.
Having experience in graphic design is a big advantage as you will have an easier time figuring out all the ins and outs of Photoshop. And once you have the necessary skills, you can look for photo-editing work.
Suggestion #6 – Web Design
You can create a website using a default theme. However, there are plenty of other websites like that. Brands that want to stand out will need to invest in the layout and graphics for web pages. [READ: Why You Need Video in Your Marketing Plan, Starting Yesterday]
As more businesses are popping up online, the demand for skilled web designers is also increasing. You can learn the trade by following available courses online. And learning web design will help if you decide to work in other niches, such as entertainment, advertisement, and multimedia design.