What is the Best Time to Post on Instagram 2020

Are you still wondering what is the best time to post your photos and videos on Instagram?

If you are a lover of this social platform and you work hard on your publications to get a greater number of followers, you should know that there is a period of time in the day when you can reach more people.

With the new algorithm, it is not easy to get likes on your photos, since this network now shows our content to fewer people, if it detects that your photo has hardly any relevance to your followers.

This means that it works by showing you what it thinks you would like to see first, rather than the latest information. For this reason, sometimes your posts may appear to thousands of people and others that practically no one reaches them.

And it is better that reduce the number of published content and post them at the appropriate time, than to publish “without rhyme or reason” at any time of the day.

It’s a little tricky to manage your Instagram accounts, but you have another choice to grow your followers easily. GetInsta offers a platform to get free Instagram followers. You can also get free Instagram likes using this app.

What is the best time to post on Instagram?

To answer this eternal question, it is estimated that there are three best moments where your photos can achieve more visibility and get more likes and comments:

Morning: 7 a.m. ~ 9 a.m.

This daytime interval is very convenient, since it coincides with the moment of waking up and breakfast, where most of us cannot avoid reviewing a post that you missed the night before or the new stories of your favorite influencer.

After 9:00 the audience lowers, since it is the time for entry to work and the beginning of the school day.

Noon: 11am ~ 2pm

It is the time of day where most people have lunch and take a mental and physical break.

Afternoons: 5pm ~ 7pm

5 in the afternoon can be one of the best times to post a photo on Instagram, as well as 7 in the afternoon since your community has already arrived home, is in front of the TV or takes another break to have a snack.

However, at 6:00 p.m. the activity decreases again, since it coincides with the departure of the children from school and the time of leave from work.

But this may vary depending on the day and where you are, since obviously not all of us have these work or personal routines.

Tips for posting on Instagram at the best times

There are certain tips that one should follow when publishing a photo and that you surely did not know. Take note:

Publish the most important things on weekdays

It has been proven that engagement increases much more during the week, where people follow a routine, than on the weekend, where most of you have family plans, travel, go out with friends, etc.

Make more posts after hours

It is said that at times of the day when most people are working, there are far fewer interactions than at other times of the day. The best slots are from 11:00 a.m. to 1:00 p.m. and in the afternoons from 7:00 p.m. to 9:00 p.m.

Runaway from 3:00 p.m

This unwritten rule is not always met, but it has been observed that it is at this time of the day when there are least connected, since everyone is working or at noon.

On Saturdays and Sundays, the result may be uncertain

For some companies it can be very beneficial to publish on weekends (B2C), however for others the opposite, obtaining greater visibility from Monday to Friday(B2B).

In any case, the best thing is to experiment because what is good for you according to the content you contribute and your target audience.

Greater engagement from 9:00 p.m

You will be surprised to know that it is the time when the interaction increases the most. Well, it’s about that little bit of relaxation, before dinner, in which everyone takes a break and reviews the timeline and directs.

However, all this may vary depending on other factors such as the type of audience that visits you, the sector in which you work, the level of engagement that your account or profile has and the type of content you publish. [READ: How to Set Up Instagram Shopping [List]]

What are the best days to post on Instagram?

Depending on the time zone of your audience and the country where they follow you, the engagement of your account may vary.

It is said from SproutSocial that the best times to post on Instagram are:

Wednesday at 11:00 a.m.

Friday between 10:00 and 11:00 a.m.

Take a look at SproutSocial’s engagement graph below to see how engagement fluctuates throughout certain days of the week and between certain times:

However, what is the best time to post is decided by your industry. You should try by yourself. It’s the most right choice for you. The study is based on the others’ industry and followers. you must put them into practice to really know when is the time you have the largest flow of users and when it is convenient for you to share your content.

How do you know what time zones to focus on? And how can you be sure that these times and days will work for your specific followers? After all, there is no one-size-fits-all solution that guarantees the right people will see your posts.

The simple truth is that you need to know your audience by testing. 

Conclusion

Finding the best time to post to Instagram can massively help your business stand out and reach more of your followers. You have learned what is the best time to post on Instagram. It’s your turn to try if it fits for your industry and your followers!